Monday 24 June 2013

It's the little things that count

I don't think anyone can ever underestimate the big impact that the little things can have, especially when they're unexpected. Take for instance a day last week when a small parcel arrived from Plum & Ashby. Beautifully wrapped and tied up with string, the addition of a gift label which read "Your Piece Of P&A" brought a smile to my face and gave me a warm feeling inside. If ever there was a simple, cost-effective way of making me feel special and encouraging me to become a repeat customer that's it. And my new bistro-style water glasses are rather good too. Thank you Plum & Ashby, I'll definitely be back!

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